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 <title>The Frugal Yankee - Raising Consumers - Comments</title>
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 <title>Raising Consumers</title>
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 <description>&lt;!-- google_ad_section_start --&gt;Enjoying Life, Spending Less&lt;p&gt;If you think advertising directly to kids is new, think again. Professor Lisa Jacobson, author of &lt;a href=&quot;http://www.amazon.com/gp/product/0231113897?ie=UTF8&amp;amp;tag=frugalyankeer-20&amp;amp;linkCode=as2&amp;amp;camp=1789&amp;amp;creative=9325&amp;amp;creativeASIN=0231113897&quot;&gt;Raising Consumers: Children And the American Mass Market in the Early Twentieth Century &lt;/a&gt;, hits the way-back button and finds marketeers have been going after kids for quite a long time. What they did then, makes it easier to understand why they&#039;re doing it now.&lt;/p&gt;
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 <itunes:duration>9:55</itunes:duration>
 <itunes:author>Garen Daly, Lisa Jacobson, Louise Reilly Sacco, The Frugal Yankees</itunes:author>
 <comments>http://www.frugalyankee.com/node/64#comment</comments>
 <pubDate>Mon, 23 Apr 2007 16:53:00 -0400</pubDate>
 <dc:creator>Garen Daly</dc:creator>
 <guid isPermaLink="false">64 at http://www.frugalyankee.com</guid>
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